(01)Keyword and question research
We research the terms and questions your buyers use, then group them into topics your site can own.
(347) 770-7787
65 Milltown Rd, East Brunswick, NJ 08816
Content that answers what your customers are actually searching
Content marketing built on real search data: blog programmes, service page copy and local content, with an editorial calendar you can see.
- Search and question research
- Editorial calendar
- Written content production
- Internal linking
- Performance review and content refresh
Overview
How we plan content
Content plans start with what your customers search for and what they ask your team. Every piece has a target search and a clear purpose.
(02)Blog programmes
Regular articles answer real questions, build authority and bring in search traffic over time.
(03)Service and location page copy
Service and location pages are written to rank and to convert, with clear answers and a clear next step.
(04)How we use AI, and where humans review
We use AI for research and first drafts on some content. A person edits and checks every piece before it is published.
Editorial calendar
You see a shared calendar of what is being written, when it will publish and which searches it targets.
How we measure content
We track rankings, traffic and enquiries for each piece so future content follows what works.
FAQ
(01)Do you use AI to write content?
We use AI for research, outlining and first drafts on some content types. Every piece is directed, edited and fact-checked by a person before it publishes, and we tell clients which pieces were AI-assisted. We do not publish unreviewed generated text.
(02)How much content do we need each month?
Most local businesses do well on two to four substantial pieces a month. Publishing more thin content rarely beats publishing less of it properly.
(03)Do you write from keywords or from our expertise?
Both. Search data decides what to write about, your expertise decides what the piece actually says. Content written only from a keyword tool reads like it.
(04)Who approves before it publishes?
You do. Everything goes through you before it goes live, and we build the calendar far enough ahead that approvals are never rushed.
(05)Do you use AI to write?
We use it where it helps with research and structure. Every piece is written and checked by a person, and anything factual is verified. You will not get generic output with your name on it.
(06)Can you write for regulated industries?
Yes. We already write for dental, pharmacy and legal, where claims and compliance matter. We will flag anything that needs your professional sign off.
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