(01)Creative and testing
We produce several versions of every ad and test them against each other, keeping what works and replacing what does not.
(347) 770-7787
65 Milltown Rd, East Brunswick, NJ 08816
Paid social that reaches buyers, not just followers
Paid social on Meta, TikTok and LinkedIn: audience strategy, creative production and campaign management measured on cost per enquiry.
- Audience strategy and research
- Creative production
- Campaign build and testing
- Retargeting setup
- Reporting against cost per enquiry
Overview
Which platforms suit which businesses
Meta and Instagram suit most local and consumer businesses. TikTok reaches younger audiences, and LinkedIn works for business to business services. We recommend platforms based on who buys from you.
(02)Audience targeting
Audiences are built from location, interests, lookalikes of your customers and people who have already visited your site.
(03)Budget management
Budgets are set against the cost of a lead or booking and adjusted weekly as results come in.
(04)How paid and organic social work together
Organic posts build trust and paid ads extend reach. We plan both together so the messages support each other.
Reporting
Monthly reports show spend, reach, leads and cost per result by campaign.
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